espace.kasvu.ca · ReportPortal preview

Monthly report

This month’s performance

FRENFL
Report for August 2026 · data updated continuouslyPrint / PDF

Campaign results · August 2026

You generated 27 opportunities this month.
Demo law firmProfessional services · Business lawSample monthly report

Opportunities generated

27 +12.5%

new leads, calls and forms

Conversion rate

25.2%

share of clicks that became opportunities

Cost per opportunity (CPL)

$31.20 −8.4%

average cost to generate an opportunity

Your leads’ journey

From ad impression to a real opportunity.

Impressions2,184times your ads were shown
4.9%click
Clicks107visitors to your page
25.2%become opportunities
Opportunities27leads who raised their hand by call or form

Metrics in detail

Impressions2,184times your ads were displayed
Clicks107 CTR 4.9%people who visited your page
Conversion rate25.2%share of visitors who became an opportunity
Ad spend$842advertising budget spent this month

How you compare

Your results against your industry average.

Conversion rate

You25.2%

Industry average5.0%

Better than average

Your conversion rate is 5 times your industry average.

4.9%Click-through rate industry avg. 3.2%Better than average
$31.20Cost per opportunity industry avg. $100 to $250Better than average

Illustrative industry benchmarks in this preview.

Trend · last 7 months

Opportunities
LeadsAd spendCallsForms
30150 FebMarAprMayJunJulAug

Where your opportunities come from

Forms1616 / 27 · 59%received through your page
Calls1111 / 27 · 41%tracked from your ads

Breakdown by platform

Google Ads100%

Spend$842Leads27CPL$31.20

Total cost this month$842.40