Report for August 2026 · data updated continuouslyPrint / PDF
Campaign results · August 2026
You generated 27 opportunities this month.
Demo law firmProfessional services · Business lawSample monthly report
Opportunities generated
27 +12.5%
new leads, calls and forms
Conversion rate
25.2%
share of clicks that became opportunities
Cost per opportunity (CPL)
$31.20 −8.4%
average cost to generate an opportunity
Your leads’ journey
From ad impression to a real opportunity.
Impressions2,184times your ads were shown
4.9%click
Clicks107visitors to your page
25.2%become opportunities
Opportunities27leads who raised their hand by call or form
Metrics in detail
Impressions2,184times your ads were displayed
Clicks107 CTR 4.9%people who visited your page
Conversion rate25.2%share of visitors who became an opportunity
Ad spend$842advertising budget spent this month
How you compare
Your results against your industry average.
Conversion rate
You25.2%
Industry average5.0%
Better than average
Your conversion rate is 5 times your industry average.
4.9%Click-through rate industry avg. 3.2%Better than average
$31.20Cost per opportunity industry avg. $100 to $250Better than average
Illustrative industry benchmarks in this preview.
Trend · last 7 months
Opportunities LeadsAd spendCallsForms
Where your opportunities come from
Forms1616 / 27 · 59%received through your page
Calls1111 / 27 · 41%tracked from your ads
Breakdown by platform
Google Ads100%
Spend$842Leads27CPL$31.20
Total cost this month$842.40